The Cambridge unwrap new look Ely store
19 December 2019 • Corporate
This week The Cambridge welcomed guests to the reopening of its Ely store after its transformation into a vibrant and contemporary space.
At their Christmas themed launch, local people from in and around Ely came together and helped officially ‘unwrap’ the Society’s new store for its members. Local businesses, customers and passers-by were then invited to enjoy mulled wine, Christmas crackers and mince pies whilst the first transactions in the new store were taking place.
As a part of The Cambridge’s commitment to transforming its branch network into contemporary destinations, the Ely redesign enables a more personal and intuitive customer experience. The new store offers a bright open plan area, giving customers the flexibility to make quick transactions and to have more in-depth face to face conversations whilst accommodating more private conversations through closed door areas.
Local fit out and design specialists COEL were responsible for the new attractive design and layout of the store. Jerry Overhill, Director of Operations at COEL said; “COEL are privileged to work with Cambridge Building Society on now our third store together; their commitment to creating a customer centric environment is to be admired.”
Andy Jukes, Head of Direct Distribution at The Cambridge commented, “The opening of the new Ely store follows in the footsteps of the significant investment we’ve already made to our St Ives, Central and Great Shelford stores over the past three years. Our members have shown us that our presence in the local community is valued and this investment felt like a natural opportunity to better serve our customers in Ely and North Cambridgeshire.”
Matthew Attridge, Customer Service Manager said, “The investment made to the Ely store is really going to make a difference to the way we provide service to our customers. It’s been great to see the Ely store transform, and I’m looking forward to seeing the new store in action and seeing the real benefit it can make to our customers.”